KEY FACTS AT A GLANCE

Gross Domestic Product (GDP)
The contribution of Travel & Tourism to Gross Domestic Product is expected to rise from 10.6% (AUD147.5bn or US$123.1bn) in 2010 to 11.3% (AUD286.5bn or US$200.3 bn) by 2020.

Employment
The contribution of the Travel & Tourism economy to employment is expected to rise from 1,372,000 jobs in 2009, 12.5% of total employment or 1 in every 8.0 jobs to 1,725,000 jobs, 13.6% of total employment or 1 in every 7.3 jobs by 2020.

Growth
Real GDP growth for Travel & Tourism economy is expected to be -3.6% in 2010 and to average 4.2% per annum over the coming 10 years.

Visitor Exports
Export earnings from international visitors and tourism goods are expected to generate 12.1% of total exports (AUD32.8bn or US$27.3bn) in 2010, growing (nominal terms) to AUD71.7bn or US50.1bn (11.4%) of total in 2020.

Investment
Travel & Tourism investment is estimated at AUD46.6bn, US$38.9bn or 12.6% of total investment in 2010. By 2020, this should reach AUD100.6bn, US$70.3bn or 72.3% of total investment.

WORLD RANKING

The Australia Travel & Tourism economy is ranked number:

• 10 in absolute size worldwide
• 68 in relative contribution to national economies
• 122 in long-term (10-year) growth

(181 countries are estimated by WTTC / OE)