KEY FACTS AT A GLANCE

Gross Domestic Product (GDP)
The contribution of Travel & Tourism to Gross Domestic Product is expected to rise from 9.2% (EUR746.7mn or US$1,103.9mn) in 2010 to 10.7% (EUR1,566.0mn or US$2,040.5mn) by 2020.

Employment
The contribution of the Travel & Tourism economy to employment is expected to rise from 12,000 jobs in 2010, 9.7% of total employment or 1 in every 10.3 jobs to 16,000 jobs, 11% of total employment or 1 in every 9.1 jobs by 2020.

Growth
Real GDP growth for Travel & Tourism economy is expected to be 0.9% in 2010 and to average 5.1% per annum over the coming 10 years.

Visitor Exports
Export earnings from international visitors and tourism goods are expected to generate 28.2% of total exports (EUR204.3mn or US$302.0mn) in 2010, growing (nominal terms) to EUR473.5mn or US$617.0mn (32.9% of total) in 2020.

Investment
Travel & Tourism investment is estimated at EUR305.0mn, US$450.9mn or 15.8% of total investment in 2010. By 2020, this should reach EUR635.7mn, US$828.4mn or 18.2% of total investment.

WORLD RANKING

The Martinique Travel & Tourism economy is ranked number:

• 121 in absolute size worldwide
• 84 in relative contribution to national economies
• 74 in long-term (10-year) growth

(181 countries are estimated by WTTC / OE)