World Travel & Tourism Council

Our Mission

The World Travel & Tourism Council (WTTC) is the forum for business leaders in the Travel & Tourism industry. With Chief Executives of some one hundred of the world's leading Travel & Tourism companies as its Members, WTTC has a unique mandate and overview on all matters related to Travel & Tourism.

WTTC works to raise awareness of Travel & Tourism as one of the world's largest industries, supporting 260 million jobs and generating 9 per cent of world GDP.

WTTC advocates partnership between the public and private sectors, delivering results that match the needs of economies, local and regional authorities and local communities with those of business, based on:

1. Governments recognising Travel & Tourism as a top priority
2. Business balancing economics with people, culture and environment
3. A shared pursuit of long-term growth and prosperity

The Council regularly sets Strategic Priorities with a view to identifying those issues which most impede the operation or development of the sector. Details of the issues on which the World Travel & Tourism Council is currently campaigning can be reached through the left-hand navigational menu.

And WTTC's success in generating a climate of understanding of the importance of Travel & Tourism is based on its:

1. high quality and authoritative research into the facts about Travel & Tourism, and into the issues affecting the sector;
2. ability to harness the unrivalled the knowledge and experience of the Council Members, who number the most prominent executives in the industry;
3. willingness to collaborate with other leading industry bodies in pursuit of mutual aims;
4. visible, timely and newsworthy programme of communications - including its famous Summit meetings -  to inform discussions between the Travel & Tourism industry, governments, and the community at large.