Japan retained its position as the third-largest Travel & Tourism economy in the world, according to the World Travel & Tourism Council’s (WTTC) annual review of the economic impact and social importance of the sector released today.
In 2018, Travel & Tourism contributed a total of JPY40,604.2 billion to the country’s economy. This is the equivalent of US$367.7 billion which made Japan the third largest Travel & Tourism economy in the world placing above Germany where tourism contributed a total of US$344.8BN.
For over 25 years, WTTC, which represents the global private sector of Travel & Tourism, has compared the Travel & Tourism sector across 185 countries. The 2018 research shows that Travel & Tourism in Japan:
Commenting on the numbers, Gloria Guevara, WTTC President & CEO said: ““In 2018, Japan retained its position as the third-largest Travel & Tourism in the world which reflects Japan’s pursuit of an ambitious tourism growth strategy. The plan to double international visitors to 40 million by 2020 and to 60 million visitors by 2030 shows a great understanding of the role of Travel & Tourism as a driver of economic growth and job creation. With the Rugby World Cup happening later this year and the Olympics in 2020, Japan is set to host two events which should have strong impact on its Travel & Tourism sector.”