WTTC is renowned for the depth and breadth of its research. For more than 25 years we have spearheaded the global analysis of the economic importance of Travel & Tourism, and are the only global organisation that studies and publishes research on the sector’s direct, indirect, and induced impact at a national, regional and global level on jobs, GDP, and trade and investment and more recently, in 65 global cities. Our research programme, in partnership with Oxford Economics, forms the backbone of our mission and is unrivalled in the sector.
Why conduct research?
From the outset, our Members realised that hard economic facts were needed to help governments and policy makers truly understand the potential of Travel & Tourism. Measuring the size and growth of Travel & Tourism and its contribution to society therefore plays a vital part in underpinning WTTC’s work.
What research does WTTC carry out?
Each year WTTC produces reports covering the economic contribution of our sector in 185 countries, 25 economic regions and the world as a whole. We also benchmark Travel & Tourism against other economic sectors and analyse the impact of government policies affecting the sector such as jobs and visa facilitation. In 2017, for the first time, WTTC has also prepared research on the economic and employment contribution of Travel & Tourism in cities around the world.
What will you find in these research pages?
This rich source of uniquely comprehensive, topical, and timely data about the Travel & Tourism sector includes: